“This approach that I apply to brands, this idea to de-center themselves…
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Category Archives: culture
Our founder and managing director, Laurence Lim Dally, was featured on…
On January 14th, Laurence Lim Dally, Founder and Managing Director of Cherry…
Localization of brands’ communication in China is fundamental yet complex. Much more…
The COVID-19 crisis is increasing consumers’ eco-consciousness and expectation that companies become…
The recent choice of sensitive heartthrob Keanu Reeves as the new face…
With China’s vision of the Greater Bay Area becoming a reality and…
On November 5th, Laurence Lim Dally, Marketing Director of Cherry Blossoms and…
Crazy Rich Asians, romantic, Cinderella-like comedy, N°1 at the US box office,…
The Chinese luxury market is unique and temperamental. How does a brand…
Laurence Lim Dally inaugurated BNP Paribas’ Diversity and inclusion week in Hong…
What does it mean to be feminine in China today? The ideals…
The recent pro-democracy movement conducted in Hong Kong, in favor of the…
Like brands, singers can also strive to appeal to the Chinese audience –…
