The Chinese luxury market is unique and temperamental. How does a brand balance its global identity but resonate well with Chinese consumers? Localisation for the Chinese market is now common…
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Laurence Lim Dally inaugurated BNP Paribas’ Diversity and inclusion week in Hong Kong, with the topic of cultural diversity, on Monday October 16th, organized with MixCity. This presentation pointed out…
Laurence Lim Dally’s Hong Kong based branding agency Cherry Blossoms helps western brands bridge the cultural gap with Asian consumers. A long-time observer of female representation on screen in China,…
What does it mean to be feminine in China today? The ideals of femininity have been evolving in China since ancient history. The Confucian moral heritage and the Western influence…
