April 1, 2022 LUXURY’S GUIDE TO NAVIGATING CENSORSHIP IN CHINA By cherryblossoms | brands' communication, culture, culture, in the media | No Comments 2021 will be remembered as the “Year of the Crackdowns.” An intensification of… Read More
February 22, 2022 THE 2022 LUXURY SYMPOSIUM “ALL EYES ON CHINA” By cherryblossoms | culture, in the media, Uncategorized, webinar | No Comments The French Chamber in Hong Kong held the 6th edition of the… Read More
November 14, 2021 Make it relevant: Diversity and inclusion in China ads By cherryblossoms | blog, in the media | No Comments The #BlackLivesMatter movement accelerated companies’ concern for Diversity & Inclusion. Global brands’… Read More
March 22, 2021 Culture Flow, Episode 20. “How to Decode Cultures to Build Your Brand Identity” By cherryblossoms | blog, brands' communication, brands' communication, culture, culture, in the media | No Comments “This approach that I apply to brands, this idea to de-center themselves… Read More
March 5, 2021 The Luxury Item, Season 3 Episode 3, with Laurence Lim Dally By cherryblossoms | blog, brands' communication, culture, in the media, Uncategorized | No Comments Our founder and managing director, Laurence Lim Dally, was featured on… Read More
January 14, 2021 Decoding Chinese New Femininities By cherryblossoms | blog, brands' communication, culture, in the media, webinar | No Comments On January 14th, Laurence Lim Dally, Founder and Managing Director of Cherry… Read More
December 15, 2020 Vlan!, épisode 155. “La chine, un modèle pour la france? Avec Laurence Lim Dally” By cherryblossoms | blog, brands' communication, in the media | No Comments “Laurence Lim Dally est une femme inspirante, entrepreneure, experte de la… Read More
November 13, 2020 As Told By Nomads, Episode 553. “Dissecting Branding Identity With Laurence Lim Dally” By cherryblossoms | blog, brands' communication, in the media | No Comments In this episode, Tayo Rockson, host of the podcast “As Told By Nomads”… Read More
November 6, 2020 Localizing Communication in China By cherryblossoms | blog, brands' communication, culture | No Comments Localization of brands’ communication in China is fundamental yet complex. Much more… Read More
September 4, 2020 Why Brands Should Localize CSR Strategy During COVID-19 By cherryblossoms | blog, culture, in the media | No Comments The COVID-19 crisis is increasing consumers’ eco-consciousness and expectation that companies become… Read More
May 20, 2020 How Western Brands Should Adapt Their Marketing for Chinese Culture By cherryblossoms | blog, culture, in the media | No Comments Read More
April 22, 2020 French Boss, épisode 20. Laurence Lim: ” Mon métier, productrice de jus de crâne” By cherryblossoms | blog, in the media | No Comments Au micro de French Boss cette semaine, Laurence Lim, 41 ans,… Read More
April 9, 2020 Can Luxury Brands Stand Out With Humor? By cherryblossoms | blog, brands' communication | No Comments During the many, many weeks of lockdown in China, social media channels… Read More
